Clarins’ iconic Double Serum has been subtly refined. Infused with epigenetic science, this 9th-generation formula offers a gentle but effective boost to the skin’s ageing process. It reflects Clarins’ ongoing commitment to innovative skincare and provides insight into the future of beauty. Discover the science behind these updates in our latest review.
The Epigenetic Revolution in Skincare
In the latest iteration of Clarins’ iconic Double Serum, the focus is on how the updated formula uses epigenetics to enhance our approach to skin ageing. By studying how lifestyle and environmental factors influence gene expression, Clarins aims to improve the skin’s ability to adapt and regenerate. This subtle yet significant shift reflects a deeper understanding that skincare can go beyond genetics to address external factors affecting ageing.
Clarins’ research, conducted on over 60 pairs of identical twins, revealed that lifestyle choices could significantly impact how genes express themselves, directly affecting skin ageing. This discovery also opens up new possibilities for targeted skincare interventions that go beyond surface-level treatments.
The Science Behind the Serum
The cornerstone of the new Clarins Double Serum is its Epi-ageing Defence Technology, powered by organic Giant Provençal Reed extract. This technology aims to neutralize the negative epigenetic impacts linked to lifestyle changes while reactivating skin cell vitality.
The formulation boasts 22 potent plant ingredients, with 95% of its components derived from natural origins. Key ingredients include organic Harungana extract and Peptides for collagen stimulation, Ginger Lily extract and Vitamin E Derivative for protection against ageing factors, and Organic Leaf of Life extract and Acetylated HA for enhanced hydration. Additionally, Organic Horse Chestnut Flower extract and plant-based squalene provide skin nourishment, while Teasel Extract and Horse Chestnut Escin optimize cell energy and microcirculation.
Measurable Results and Sensory Experience
Clinical studies on the new Clarins Double Serum have shown promising results. Over a 4-week period, users experienced a 21% reduction in wrinkles and a 25% reduction in pores. Skin firmness increased by 32%, while radiance was enhanced by an impressive 54%. These improvements suggest rapid and noticeable changes in skin quality.
The serum’s dual-chamber design, combining hydric and lipidic phases, aims to mimic the skin’s natural hydrolipidic film. This unique formulation not only promises efficacy but also offers a luxurious application experience. In user studies, 96% of participants reported a sensorial experience, and 95% noted immediate pleasure upon application
Ethical Beauty: Beyond Skin Deep
In an era where consumers increasingly demand ethical products, Clarins has positioned the new Double Serum as more than just a skincare solution. The company’s commitment to responsible beauty is evident in several aspects of its production and sourcing practices.
The harvesting of Giant Provençal Reed in partnership with the Dragonfly programme focuses on biodiversity protection and habitat preservation. This commitment to sustainability extends to the product’s packaging, which consists of 24% recycled materials and is 94% recyclable. The serum also features a new pump designed for precise dosage, minimizing waste.
Clarins’ ethical approach to its product development has also demonstrated its fair trade practices. Six key ingredients come from fair trade supply chains, with four having a Clarins premium that contributes to socio-environmental projects in harvest regions. These initiatives have led to investments in educational initiatives, including the construction of school buildings in areas with low Human Development Index scores.
A New Chapter in Personalized Skincare
The introduction of epigenetics into skincare formulations marks a significant shift towards more personalized and effective skincare solutions. As research in this field continues to evolve, consumers may soon see an array of products tailored to their unique genetic makeup and lifestyle factors.
For those eager to experience this innovation firsthand, Clarins is hosting a pop-up event at Ngee Ann City Main Atrium until October 6th, 2024. The event features interactive stations that guide visitors through the product’s development journey and offer personalized skincare consultations.
The new Clarins Double Serum represents more than just another product launch; it signifies a potential paradigm shift in how we approach skin ageing and care. By bridging the gap between genetic science and skincare, Clarins is paving the way for a future where beauty routines could be as unique as our DNA. As the beauty industry continues to evolve, innovations like this serve as a reminder of the endless possibilities that lie at the intersection of science and skincare.